Campaign for rational cannabis regulation in the Czech Republic. Produced by TPS Remízek.
produced, directed and edited by Kristyna Bartosova
Je to oK is a communication campaign striving for rational and modern cannabis regulation in the Czech Republic. The project combines education, social commentary and visually striking storytelling formats that open a debate about changing attitudes towards cannabis.
In total, 5 + 1 main feature spots, 9 interviews and 54 versions of reels and shorts for advertising and social networks were created.
Kristýna participated in the creation of the concept, scripts and led the campaign as a producer, co-director and editor.
More info about campaign here.
Producer Kristýna Bartošová
Director Kristýna Bartošová, Jan Šolc
Music AID KID
Marketing consultations Anna – Marie Bártová
Graphics Jaroslav Němec
DOP Filip Alex Svoboda
Set design Tomáš Hoffman
Sound Tomáš Jiřička
Voice Jakub Gottwald
Assistant of director Barbora Aradská
Editor Kristýna Bartošová
Assistant of production Serafima Sokolova, Barbora Aradská
Production company: TPS Remízek
Language: Czech
Production: 2024
